Succession planning The opportunities with hand-me-down businesses

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Published
Aug. 14, 2024
Succession planning: the opportunities with hand-me-down businesses
Succession, one of HBO’s most successful shows, is about the Roy family, the retirement of the patriarch and head of a media giant, and his offspring vying for the head of the empire. It’s a high-stakes dramatization of something reflective of a common occurrence in today’s economy: the baby boomers are retiring and the future of many businesses is unclear.

Baby Boomers (those born in the baby boom between 1946 and 1964) have retired or are retiring. The youngest baby boomers will reach retirement age in less than a decade, giving way to an entirely new generation to control the market. This is already in action: the average age of a Fortune 500 CEO is around 58 (Gen X). And tech CEOs tend to be even younger. But what’s true in HBO shows and the Fortune 500 is usually not true for a majority of businesses. In most cases, for Baby Boomers at least, businesses were started from the ground up and are still overseen by their founders or children of their founders. More businesses are owned by people between 55 and 64 years than any other age group, businesses owned by people over 65 years make up the third biggest group. And now they are retiring.

Today, however, retirement for Baby Boomers looks different. Family businesses are facing a decline in interest of generational succession in many cases. Gen X and younger are not interested in following in their parents’ footsteps, often pursuing careers different to their parents. For rural businesses, children tend to move to cities. Gen X is even tending to retire 10 to 15 years earlier. Effectively, Gen X workers are now retiring before the older generation even decides to.

All this means two things: 

  1. Business owners wanting to retire are retiring in a different way than before.
  2. There is an opportunity for those in the market to buy a business.

Succession planning now

The Harvard Business Review estimates that “the amount of market value wiped out by badly managed CEO and C-suite transitions in the S&P 1500 is close to $1 trillion a year”.This is a problem with a few angles but can be summarized in two: companies begin to think about their next leaders too late and tend to look outside the business for a new leader first. This is exacerbated by the tendency for Gen X to be passed over for promotions, and those who were preferred (mostly from the millennial generation) not having enough time or experience to prepare to run the business and explains the urge to find someone external. Bad succession planning then is easily explained as this: there is no one to fill the gap left by the Baby Boomer retirement boom, quickly incoming.

The opportunities

Baby Boomers are therefore retiring differently. Some choose to maintain a legacy, finding someone they know, either within their family or in the business, to continue the business in the way they envisaged. Alternatively, Baby Boomers, in an uneasy economy, look to fund their retirement through the sale of their business. Over 8 million Baby Boomers own a business, and a ‘silver tsunami’ has already started with as many as 10 to 11 million businesses for sale in the US in any 3-year period, with Baby Boomers’ businesses accounting for approximately 60% of them. The sellers of these businesses have different motivations – less involvement going forward, a likelihood for a full exit, and willingness to agree to a financing package.

Younger buyers, then, have a unique opportunity at an opportune time to buy businesses built from the ground up, from people who really cared for them. All they have to do is look.

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